American rapper and businessman Soulja Boy has signed an endorsement handle a bunch called World Poker Fund Holdings that may be worth up to $400 million, but it’s nowhere with reference to that right now.

Forbes reported that his take care of WPFH, which describes itself as a “developer and operator of online and event-based social gaming platforms and brands,” includes stock and revenue-sharing, and isn’t all cash.

The rapper generated a whole bunch speculation when he Tweeted vaguely on May 1 that he had signed a $400 million deal.

WPFH plans to launch a website called CelebrityWorld.com, which also has backers corresponding to Justin Bieber and Floyd Mayweather. The retired boxer is well-known as a high-stakes Las Vegas gambler. The corporate called it a “celebrity owned social gaming site.”

Largely way to Facebook, social casino games have grown to a $3.4 billion market and so they might be worth $4.4 billion by 2017, in keeping with Eilers Research.

“I put money into things I understand," the 25-year-old rapper said in an announcement. "I enjoy music, and naturally gaming. Being an influencer is a kind of currency. Having portfolio diversification is important if you wish to be an efficient brand ambassador. In terms of World Poker Fund, I THINK in its strategy, its team, the vision, and management’s ability to focus on its financial goals.”

WPFH owns 49 percent of software company UEG, that is behind the gambling site of the Iowa Tribe of Oklahoma, which earlier this year had a federal court decision pave the way in which for it to supply real-money online gambling from its reservation to people overseas. Its free-play online casino games can be available to people within the United States.

The court decision could also be said to have cleared the path for online gambling to be available on flights and cruises, a possibility that the tribe is eying for “phase three” of its launch.

Forbes reported the UEG itself owns 49 percent of the tribe’s gaming rights. The tribe, which has brick-and-mortar gambling within Oklahoma, launched the primary phase of its gaming platform earlier this month.

According to CNN Money, WPFH currently has a market capitalization of around $52 million. For comparison, Caesars Interactive Entertainment, that is the dominant player within the social casino gaming space, is entertaining offers worth around $4 billion.

Social casino gaming has flourished within the absence of legal real-money online casino gambling in America, that is currently allowed in exactly three states.

Read More... [Source: CardPlayer Poker News]