Pittsburgh, Pa.-based Rivers Casino and JOINGO, a technology company providing mobile loyalty solutions for the casino gaming industry, have launched a customer app for iPhone and Android devices.
According to press materials, the Rivers Casino app, created using JOINGO’s Mobile Loyalty Platform, includes the Places geo-fencing feature and real-time integration with Rivers’ Konami Casino Management System, providing Rush Rewards members instant in-app access to account balances and gives. Using JOINGO Places, Rivers Casino can target the delivery of special mobile offers and alerts to their patrons who're located within customizable regions referred to as geo-fences. In addition, patrons can get directions, make restaurant reservations, and find out about daily specials and promotions, o.k. from their mobile devices.
In its next phase, the Rivers Casino app can even have the original capability to permit patrons to self-comp. Rush Rewards members might be in a position to redeem their loyalty points for promotional items and other perks directly from their mobile device.
“We strive to supply our patrons the easiest casino experience,” said Zelletta Wyatt, vice chairman of strategic planning and operations at Rivers Casino’s parent company, Rush Street Gaming, in a prepared statement. “With JOINGO, we can extend that have onto the patrons’ mobile devices, providing information, convenience and extra benefits in ways in which have never been possible.”
“JOINGO is proud to partner with Rivers Casino to launch their patron mobile app,” added Seamus McGill, president of JOINGO. “Rush Street Gaming is without doubt one of the first to acknowledge the significance and worth of integrating a mobile app into traditional marketing channels. The JOINGO Platform is a turn-key solution that enhances our customers’ existing marketing efforts and gives immediate ROI.”
The Rivers Casino app is accessible now on iTunes and Google Play. Visit www.joingo.com for more info.
Read More... [Source: Gaming Industry News]
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