MGM Resorts International launches its new M life Rewards MasterCard, in partnership with First Bankcard, a division of First National Bank of Omaha and a number one issuer of credit cards.

Coinciding with the launch, MGM Resorts is evolving the name of its award-winning loyalty program to M life Rewards. The premier hospitality rewards program, available to all guests of MGM Resorts, provides members with exclusive access, personalized offers and special benefits at 15 world-renowned destinations around the U.S. including Bellagio, MGM Grand and ARIA in Las Vegas, Beau Rivage in Biloxi, Miss., MGM Grand Detroit, and the soon-to-open MGM National Harbor. The loyalty program is a four-time winner of the Freddie Awards, essentially the most prestigious member-generated awards within the travel loyalty industry. Honors include Best Customer Service, Best Promotion and Up and Coming Program of the Year.

"We are delighted to partner with First Bankcard and MasterCard at the M life Rewards MasterCard and introduce this exciting program to our members to allow them to earn more rewards for everyday spend," said Lilian Tomovich, chief experience officer for MGM Resorts. "The M life Rewards MasterCard represents a brand new way for us to further engage with our loyal customers, and i've undoubtedly that our members will see the price on this product.”

The new M life Rewards MasterCard allows members to succeed in higher Tier status, more rewards and benefits faster and switch everyday purchases into exclusive hotel, dining, entertainment and spa experiences at M life Rewards destinations. Cardholders earn M life Rewards Points and Tier Credits for each dollar they spend, including double points at gas stations and supermarkets and triple points for purchases at M life Rewards destinations. As a bonus, 10,000 M life points are attained after spending $1,000 throughout the first three billing cycles.

Cardholders also receive an upgrade to Pearl Tier status and priority hotel check-in in any respect M life Rewards destinations. Additional cardholder benefits include complimentary self-parking and buffet line passes at M life Rewards’ Las Vegas resorts.

Stephen F. Eulie, president of First Bankcard, said, “First Bankcard is understood for its expertise in creating custom solutions and rewards programs for its partners, permitting them to build customer loyalty and generate growth opportunities for his or her businesses. The M life Rewards MasterCard program will enable MGM Resorts to further build customer loyalty by enhancing its outstanding rewards and services, and supply customers with an unparalleled experience.”

Linda Kirkpatrick, executive vice president, US merchants and acceptance, MasterCard, said, “We are pleased to expand our relationship with MGM Resorts to incorporate the brand new M life Rewards MasterCard. Both MasterCard and MGM Resorts understand the price of driving best-in-class consumer experiences.  The M life Rewards MasterCard will provide consumers with access to exclusive offers and benefits only available with a MasterCard product.”

M life Rewards members can apply for the M life Rewards MasterCard online at mlife.com or at any M life Rewards Desk at M life Rewards destinations: Bellagio, ARIA, Vdara, MGM Grand, The Signature at MGM Grand, Mandalay Bay, Delano Las Vegas, The Mirage, Monte Carlo, New York-New York, Luxor, and Excalibur in Las Vegas; Beau Rivage and Gold Strike in Mississippi; and MGM Grand Detroit.

Read More... [Source: Gaming Industry News]